Desalmado releases new videoclipe "Mass Mental Devolution"
Desalmado, Death Grind quartet from Brazil, releases the video for “Mass Mental Devolution”, title track from the album 'Mass Mental Devolution' which had released date in October 8, 2021.
The song that portrays the distressing and degrading aspects caused by the addiction and digital dependence that the song's lyrics address. "Mass Mental Devolution" is the fourth song from the work to win video.
In the film, actor Cassio Gondim portrays a man tormented by mood swings caused by all kinds of content that social networks deliver during the day. From easy laughter with memes and audios to extreme anger with news and fake news, Mass Mental Devolution shows the impact and fragility of the person in the industry that distributes content on the web. "For me, it was very important to expose human emotions in this controversial relationship that we now have with the cell phone. So, getting into the atmosphere of the clip was very fluid, the way it had to be!" concludes the actor.
“The cell phone has practically become an extension of the body. People wake up and already take the cell phone in their hand and fall asleep hugging the device. Much of what has been decided in life is no longer a genuine decision, but a desire first shown by social networks, by third parties, which ends up shaping our own will. The network became their master, as an excerpt of the song says”, says Desalmado's bassist Bruno Teixeira.
The character in the clip also appears wearing a gas mask that hides the expressions that cross his face, an allusion to the excessive use of filters and photographs and videos with the manipulated image that completely veil the original manifestations of the faces.
The video is produced by the band itself and directed by guitarist Estevam Romera and was recorded at the Family Mob studio, in São Paulo.